How a wheel business replaced its paper workbook with a system that runs the company
AllOEMRims.com sells factory wheels online: thousands of items, each one unique, each needing photos, a description, a price, and a shipping label. In 2012 all of that was done by hand. I built one small tool to speed up the listings, and then, year after year, the system absorbed another piece of the work. It’s called Templatizer, and today it is the company’s back office.
Listings stop being typed from scratch. The first version simply filled in the repetitive parts of each eBay listing, the seed everything else grew from.
Photos and details flow into one review screen. One click publishes to eBay and the company website at the same time, descriptions written automatically.
The system checks the market itself. Competitor prices are looked up automatically and suggested at listing time, then kept current afterward.
Warehouse scanners reconcile the shelves. Barcode scans keep the books and the building agreeing with each other, and the phone shows where any item sits.
Labels print, tracking updates itself. When a carrier scans a package, the order marks itself shipped. Nobody types a tracking number.
Messages and returns become tickets in one inbox. Questions from eBay, the website, and the phone all land in one organized queue with the order attached.
The system watches itself. Backups run nightly and verify themselves; monitoring catches common problems and fixes them before anyone notices.
A receptionist that never misses a call. An AI answers the business line, looks up real order and stock information, takes messages, and transfers callers.
| Before | After |
|---|---|
| Two people, paper sheets, and typing, for every single listing | One person, photos, and a few clicks |
| Order history scattered across spreadsheets and inboxes | Every order since 2009 in one searchable screen |
| Prices looked up and adjusted by hand | Checked against the market and suggested automatically |
| “Where is that item?” meant walking the warehouse | Shelf location on the phone, updated by barcode scan |
| Errors at every re-copying step | Information entered once, flowing everywhere it’s needed |
Worth knowing:I didn’t build this as an outside contractor. I worked inside the company and used it every day for fourteen years. That’s why it fits, and it’s how I approach every build.
Curious what the rest of the system looks like? See the systems → or start with the thing that annoys you most →